01
Rosa Alba II
Red · Poodle
The Seven Elixirs.
Seven fragrances. Seven personalities. Seven worlds.
01 / The Maison
Enter the Maison.
Open the door and explore seven fragrance worlds designed for mobile.
Scan to enter the experience.Open accessible link ↗︎02 / Immersive digital experience
Step inside the story.
Behind every illuminated window is a distinct fragrance personality, translated into a character, a symbolic animal and an immersive visual world.
03 / The seven personalities
Seven fragrances.
Seven identities.
Each fragrance becomes a character. Each character belongs to a distinct color universe and is accompanied by an animal that reflects its symbolic personality.
02
White Night
White · White parrot
03
Iris Violet II
Violet · Butterfly
04
Black Muscs II
Black · Doberman
05
Morning Muscs II
Brown · Fawn
06
Rose Oud II
Pink · Sphynx cat
07
Golden Oud II
Gold · Lion
04 / The creative process
From fragrance to experience.
The project brings together fragrance storytelling, visual identity, character development and immersive digital design.
The creative direction translates each perfume into a recognizable emotional and aesthetic language, using color, styling, symbolic animals and atmospheric set design. These individual worlds are connected through the architecture of the Christmas Maison, creating a consistent narrative across still imagery, interactive environments and mobile exploration.
- Client
- Alexandre.J
- Creative Direction
- Giulia Azzini · SUPERFLUO STUDIO
- Disciplines
- Art Direction, Visual Storytelling, Interactive Experience, Digital Design
- Status
- Client Project · Publication Pending Approval